Q1: Can I afford a vehicle wrap on a small marketing budget?
A: Yes! Like any other marketing endeavor, cost depends on how in depth you want to go. The only pricing obstacle is believing the cost is going to be too high. Budget-sensitive quotes often amaze people.
Q2: I’m growing my team in 2016, so I can’t afford to gamble on a new marketing venture. How do I know people will respond?
A: More than 95% of Americans are reached by media targeting vehicle drivers and passengers, and mobile media billboards have a 97% recall rate. You will be seen and remembered. The rest is up to you.
Q3: Is it just as simple as putting my business name and contact info on my company vehicles? I don’t need anything fancy, I just need it to work.
A: Yes, it can be that simple. If everyone did that, though, you wouldn’t stand out. It’s important that we discuss a strategy for making a lasting impression.
Q4: I don’t know anything about design, though. Where do I start?
A: There are no dumb questions or ideas. We can start with something as simple as your favorite color; through consultation we’ll figure out what passions and interests are unique to you and your business, and we’ll build a brand around that.
Q5: Do I need to have a big fleet to be effective? I am looking to grow, but right now it’s just the one vehicle.
A: Think about all the people you pass every day in your vehicle … impression after impression! No, you don’t need a fleet. Once a day or more on a busy road ought to do it.
Q6: I think 2016 might be the year I finally bite the bullet and try this.
A: That wasn’t really a question, but good decision!
